American Appliances B.V. has embarked on a new adventure after 13 years.

Earlier this year, our General Manager Harry van den Boogaard retired.

At the same time, our Director Patrick Bus has decided to hand over the business to Wouter van den Boogaard. After 12.5 years of service in several positions, Wouter now holds the position of Director / Major Shareholder.

In addition, American Appliances has become a stock-holding distributor for AVITANA Plasma filter technology and we have recently also been appointed as the exclusive importer for the parts of Hitachi refrigerators for the whole of Europe.

To be well prepared for our future, we have found a fantastic location with enough space to grow and increase our market share in the coming years. The building has had a major facelift, both on the inside and on the outside and in addition to modern office spaces, there is a complete showroom with all the brands that are represented.

The move to Deltastraat 6, 4301 RC Zierikzee is almost complete and all office and parts activities as well as our showroom are already operational.

A number of new features will follow soon.